CLIENT : O2
AGENCY : VCCP
PROJECT : Various
ROLE : Brand Guardian / Motion Design
A collection of various O2 campaigns I helped create at VCCP whilst freelancing. O2 was their main client at the time and the studio was responsible for all digital content. This included DOOH, digital adverts, TV commercials and web promotions. To keep the vast array of digital work consistent across all digital platforms, I was tasked with standardising layouts and quality controlling all work coming from the studio before being sent to client for review and sign off. The Digital Out Of Home content had a variety of sizes for different screens across many locations and many were site specific.
CLIENT : Easyjet
AGENCY : VCCP
PROJECT : Various
ROLE : Motion Design
Working across various campaigns for Easyjet and utilising real time weather data to target adverts at train station and bus stops etc. The main objective of these adverts was to entice people to be impulsive and book a quick get away. Clever use of technology for the wrong reasons.
CLIENT : Sure
AGENCY : Private client
PROJECT : Various
ROLE : Art Direction / Illustration / Motion Design
Sure is a telecoms company based in the Channel Islands. I was approached by their marketing department to help build some DOOH adverts which had been created by a local advertising agency. It wasn't long before I was being briefed directly to create short adverts for their promotions and marketing. These adverts were run on large display screens and in-store display.